Rearrange your sock drawers. Rapper turned painter turned Lion turned hosier Snoop Lion just released a fresh line for your feet. Working with Swedish sock company Happy Socks, Snoop and the creative team at Cashmere Agency developed a collection of three designs inspired by his foray into painting.
"The Art of Inspiration" sock collection includes the navy and white paisley-patterned "Snoop Dogg Gin & Juice," the brightly colored paint supply-themed "Snoop Dogg Painter," and "Snoop Dogg Stripes & Plants," a rasta response to footwear including the iconic pothead tricolor with red Ethiopian lions and vibrant green pot leaves.
To promote the release, Happy Socks created an amazing video offering a rare glimpse into Snoop Lion's creative process, which we've broken down for you into easily consumable GIFs and insights from the artistic process according to Snoop.
Step #1: Gotta get your mind right. "My process when I get ready to paint, I definitely gotta have a blunt cuz the blunt is inspiration to the creation."
Step #2: Tunes. "I like music. I listen to old school music when I'm painting."
Step #3: Finish. "When I do get to the end, it is a boundary that I do like to get to. I feel like there is enough on here, I'm within, I've done enough. It's cool. I like the way it looks. Put it out there."
Step #4: Sell that shit. "I know that I’m an artist and that my paintings mean something and people are going to be interested in them and want to buy them. And have them hanging up in their walls and their favorite spots."