ZegnArt / Public India
The Museum is partnering with ZegnArt Public, an arm of the Ermenegildo Zegna Group that works within the contemporary cultural arena, on an exciting new project which spotlights dialogue on the nature of public space, and the role of art in that space.
The concept of Public Space can be construed in a variety of ways; it can be a platform for negotiation and debate or as a site of resistance and dialectics. The mission of ZegnArt Public is to explore these interpretations within varied social and cultural contexts. Mumbai is the first city selected for the ZegnArt Public project. The collaboration with the Museum was developed on the basis of a shared vision of art as a defining factor to build awareness in the community.
Artist Reena Kallat has been selected by the project jury as the winner of the first edition of ZegnArt Public to conceptualize and create the public artwork. The work highlights the relationship between public space and the city's history, both from a formal point of view, as the work will be exhibited on the main facade of the museum, and in terms of content through an exploration of street names exploring colonial and post colonial tensions in the city.
The other submissions by artists Alwar Balasubramaniam, Atul Bhalla, Gigi Scaria, Hema Upadhyay, Sakshi Gupta and Srinivasa Prasad will be on display at the Museum’s Special Project Space (SPS). This exhibition will offer a comprehensive view of the proposals made by some the best young Indian artists today and will expand the dialogue on the role of art in the public space.
(Source: e-Newsletter of Dr. Bhau Daji Lad Museum Issue Jan - March 2013)