A new San Francisco startup is making its mark with an art gallery outside the traditional setting – in train cars.
WanderArt is building a mobile app for public art that’ll let users share the street art they find, and they’re hoping to get the word out by bringing works by local Bay Area artists to BART cars. By filling all six of the ad spaces in the cars with six different artworks, they’re aiming to create mini moving galleries on the rails, which, if you ask this regular Bay Area commuter, is a pretty cool thing.
The six works were chosen around the word “escape,” each offering its own visual vacation for commuters. The selected artists include the Daly City collective Radio Free Clear Light, tattoo artist Sean Wirth, Berkeley painter Brendan Getz, art entrepreneur Arash Shirinbab, the SFMOMA Artist Gallery’s Jeffrey Thompson and Berkeley artist Gabrielle Wilson Sealy.
“Color Interval with White Number Two” by Jeffrey Thompson, Oil, acrylic, pencil, collage, 2013, 22” x 28”
They’re raising money for the campaign on Kickstarter, offering postcards, posters, giclee prints and even the original artworks to anyone who believes in their cause of replacing ads with art. Don’t get me wrong, I’m as much a rampant consumerist as the next person, but I also believe in taking a breather from the onslaught of “BUY BUY BUY THIS THING NOW!” And what better breath of fresh air than art?
WanderArt’s goal is to reach 1 million people during the month of March through Art on BART, which requires purchasing all the ad space in six separate cars – the minimum of their Kickstarter campaign. The startup is planning on tracking these six “gallery cars” with GPS when (or if) the campaign begins on March 2nd, so anyone can watch as these mini galleries zoom around the Bay Area. I dare you to tell me that’s not a cool concept!
They’re already 45% funded but with 12 days left, the pressure is on to find all those interested in joining their art appreciation community. Now’s your chance to help make this cool public art concept a reality! Click here to contribute to the Kickstarter campaign, and support Art on BART!
For the article, click here.
Posted by Sarah Lorraine on Art Nerd.