Agenda-setting editorial, world-beating fashion, brilliant photography and illustration, unrivalled music and film coverage, headline-grabbing events, distribution in over 40 countries, and with admirers and imitators across the globe – Dazed & Confused has come a long way since its first steps in the early 90s. But above all, it's still proud to be independent.
With Dazed Digital now one year old, it is now bringing that same cutting-edge and ground-breaking ethos to the web. The world's first Ideas Sharing Network, Dazed Digital posts exclusive video interviews, live footage of tomorrow's music stars, behind-the-scenes fashion reportage, and exclusive features above and beyond what is in the magazine, all alongside daily blogs and submissions from its extended global network of writers, photographers, artists, and activists. Dazed has also taken its long-established tradition of nurturing and supporting new talent to the next level in the Rise section of Dazed Digital, where new talent in music, illustration, fashion and photography is profiled by Dazed's in-house creatives, with a special guest judge each month.
Innovative one-off projects already undertaken on Dazed Digital include a 24-hour non-stop live webcast of film and photography for World Aids Day on December 1, 2006, and Wanted, a digital 'outsider' exhibition that has to date received over 3,000 submissions from independent artists.
Founded by prodigious photographer Rankin and writer and cultural enthusiast Jefferson Hack, and taking its name (and freewheeling spirit) from the classic Led Zeppelin song, Dazed & Confused started life as a limited-run fold-out poster in 1992. Early cover stars profiled by Hack included Bjork, Harmony Korine and David Bowie, who all contributed to the magazine over the years. Also on the cover in the early days were PJ Harvey, Damien Hirst, Richard Ashcroft, Chloe Sevigny, Pulp's Jarvis Cocker, Robert Carlyle, Kate Moss and Milla Jovovich. It was during this time that Dazed cemented its growing international reputation for daring to extend its editorial remit beyond fashion, music and film not just to include art and literature, but to tackle local and international social and political themes.
With its fashion, photography and art content long established as the best in the world, Dazed brought its music and film editorial up to similarly world-beating standards with a long list of UK and world firsts, including the likes of Eminem, the Libertines, Pharrell Williams, and Alicia Keys. Under its current editors Nicki Bidder and Rod Stanley, recent cover exclusives have included The White Stripes, Maggie Gyllenhaal, Bloc Party, Zooey DesChanel, Sofia Coppola, Justin Timberlake, the Yeah Yeah Yeahs, Selma Blair, and Madonna.
Today, still 100 per cent independent in ownership and in spirit, Dazed & Confused is perhaps the most influential monthly magazine in the world. Far from resting on its reputation, Dazed Digital is now pushing its taste and influence into new areas, bringing the brand to life in more ways than ever, and engaging a new generation of switched-on, intelligent, aware and influential individuals.