Unraveled creates a physical representation for art that is increasingly experienced digitally. The Unraveled Collection is a series of songs by young independent artists, represented physically as T-shirt designs that incorporate meaningful lyrics from each piece.
The concept of unraveled is a response to the decline of records, DVDs, and books, and offers an alternate tangible object to complement our digital consumption of music. It is also inspired by the social nature of apparel, by its potential to spread ideas and create a connection between people who have shared references.
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